Privacy policy

Last updated: 16 Sep 2026

Fabric Mill Direct (“we,” “us,” or “our”) operates this online store and is committed to protecting the privacy of our customers and website visitors. This Privacy Policy explains how we collect, use, disclose and protect your personal information when you visit our website, create an account, place an order or contact us.

  1. INFORMATION WE COLLECT

We may collect the following information:

• Name, billing address and shipping address
• Email address and telephone number
• Account and login information
• Order details, selected products, quantities and transaction history
• Payment-related information processed securely by our payment providers
• Device information, IP address, browser type and website activity
• Information provided through enquiries, reviews, forms or customer support

We do not directly store complete debit-card, credit-card, UPI or banking credentials. Payments are processed by authorised third-party payment providers.

  1. HOW WE USE YOUR INFORMATION

We use personal information to:

• Process, confirm, fulfil and deliver orders
• Communicate order, shipping and payment updates
• Provide customer service and respond to enquiries
• Prevent fraud, misuse and unauthorised transactions
• Improve our website, products and customer experience
• Measure website traffic and marketing performance
• Send promotional messages where permitted or with your consent
• Meet legal, tax, accounting and regulatory requirements

  1. SHOPIFY

Our store is hosted by Shopify. Shopify processes certain customer and transaction information to provide its ecommerce services. Information processed by Shopify is governed by Shopify’s Consumer Privacy Policy:

https://www.shopify.com/legal/privacy/consumers

  1. ANALYTICS, ADVERTISING AND COOKIES

We and our service providers, including Shopify and Google, may use cookies, pixels and similar technologies to operate the website, remember customer preferences, analyse website traffic, measure advertising performance and provide relevant marketing.

Google Analytics may collect information such as device identifiers, IP address, pages visited, traffic source and interactions with our website. You can learn how Google uses information from partner websites here:

https://policies.google.com/technologies/partner-sites

Where required, non-essential analytics or advertising technologies will be used only after obtaining consent. Customers can change their cookie preferences through the cookie settings available on our website.

  1. HOW WE SHARE INFORMATION

We may share information only where reasonably necessary with:

• Shopify and ecommerce service providers
• Payment gateways and fraud-prevention providers
• Courier, logistics and fulfilment partners
• Analytics, advertising and marketing platforms
• Technology, hosting and customer-support providers
• Government authorities where legally required

We do not sell personal information for monetary compensation.

  1. DATA RETENTION

We retain personal information only for as long as reasonably necessary to process orders, provide support, maintain business and tax records, prevent fraud and comply with applicable legal obligations.

  1. DATA SECURITY

We use reasonable administrative, technical and organisational safeguards to protect personal information. However, no online transmission or storage system can be guaranteed to be completely secure.

  1. YOUR RIGHTS

Depending on applicable law, you may request access to, correction of or deletion of your personal information. You may also withdraw marketing consent or object to certain processing activities.

To submit a privacy request, contact us at fabricmilldirect@gmail.com. We may need to verify your identity before completing the request.

  1. MARKETING COMMUNICATIONS

You may unsubscribe from promotional emails using the unsubscribe link included in those emails. To stop promotional WhatsApp or SMS messages, reply “STOP” or contact us directly. Essential order and service communications may still be sent.

  1. CHILDREN’S PRIVACY

Our website is not intended for children who are not legally permitted to enter into a purchase contract. We do not knowingly collect personal information from children without appropriate parental or guardian consent.

  1. THIRD-PARTY LINKS

Our website may contain links to external websites. We are not responsible for the privacy practices, security or content of those third-party websites.

  1. CHANGES TO THIS POLICY

We may update this Privacy Policy when our business practices, services or legal obligations change. The revised version will be published on this page with an updated date.

  1. CONTACT US

Business name: Fabric Mill Direct
Legal business name: Fabric Mill Direct
Address: 27 and,28, Singapore Building,, Champa Gully X Lane,, Kalbadevi, Mumbai City, Maharashtra, 400002
Email: fabricmilldirect@gmail.com
Phone: +91 99201 02676

For privacy-related questions or requests, please contact us using the details above.